Stay safe with a Butterfly ICE Photo ID Card from The Card Project UK that does more than just look pretty

ICE stands for In Case of Emergency, and it’s used to identify someone’s emergency contact or personal medical information when they’re not able to explain it themselves. Paramedics, doctors, and even members of the public know to look for ICE details when someone is unwell or unable to communicate. It’s simple, but it can make a huge difference. Having your ICE details on you at all times can help others act quickly and contact the right people when time matters.

Our card includes all the key details someone would need in an emergency. Your name, date of birth, phone number, address, and postcode are clearly shown. It also includes the name, telephone number and relationship to you of your emergency contact.

The front of our card also features a photo of you, which is especially helpful if someone is found without their belongings or becomes disoriented. First responders often look for ID to confirm who they’re helping, and our card makes that easy.

ICE Photo ID Cards that look good and do the job

Some ICE cards can look quite clinical, but our butterfly design adds a soft and calming look to something that’s actually very practical. The photo of the butterfly sitting on a flower is set alongside clean, readable sections for your personal information. The colours have been chosen to make everything easy to read at a glance, and the layout avoids any clutter.

The rear of our card is just as useful. There’s a second, smaller version of your photo, plus a barcode, signature strip, and magnetic strip. While these features don’t have a scanning function, they help make the card look familiar and professional—similar to a licence or a bank card. There’s also a simple line of text reminding people to return our card to the address shown on the front if it gets lost.

Carrying an In Case of Emergency ID card is a smart choice

There are all sorts of reasons someone might want to carry an ICE Photo ID Card. Some people have long-term conditions or allergies that aren’t always obvious. Others may live alone or travel frequently. Our card makes it easier to be prepared without having to explain things over and over. You don’t have to rely on your phone battery or an app that someone else might not know how to access.

It’s also useful for carers who look after someone who may struggle with memory or communication. The photo, contact details, and recognisable design mean that someone who finds the cardholder knows who they are, where they live, and who to get in touch with.

Our card has been designed to feel practical, personal, and easy to use. Every section is clearly labelled, and the information is displayed in a logical way. It can be kept in a wallet, purse, lanyard, or phone case—wherever works best for you.

Our full ICE range includes more than just butterflies

While this listing is for our butterfly design, we also offer a wide selection of other designs in our double-sided ICE Photo ID Card range. Each design follows the same clear layout and includes a photo, personal details, emergency contact information, and a signature strip on the reverse. Whether you prefer something bright and colourful or more neutral and understated, there are options available for all ages and preferences. We have designs like a Sunrise, Wild Flowers, Rainbows and Water. Definitely worth a look!

We also offer a single-sided ICE card range. These have the same information and photo layout on the front but a plain reverse, making them ideal for those who want a simpler version without extra features.

Designed by The Card Project UK

We don’t just print names and photos—we think carefully about what people need in a real emergency. Our card shows the right details in the right places. It’s made from biodegradable plastic, which means you’re not adding to the pile of waste, and the size matches a standard credit card so it fits wherever your bank cards go.

There are no QR codes or complicated tech features. Everything is readable, reliable, and straightforward. That’s how it should be when someone’s health or wellbeing is at stake. Every design in our ICE Photo ID Card range follows the same practical layout, just with different visual themes. The butterfly version is a firm favourite for those who want something soft but still functional.

Time to carry something that matters: order your Butterfly ICE Photo ID Card today from The Card Project UK

Whether you live with a medical condition, support someone who does, or just want to be ready for the unexpected, our butterfly design ICE Photo ID Card is a simple way to feel more organised. It’s personal without being intrusive, eye-catching without being flashy, and clear without being cold. Order yours from The Card Project UK today and carry peace of mind in your pocket.